Wednesday, January 17, 2007

Selling the Show

One of the ways that The Real World Denver is advertised is the official website for The Real World Denver (http://www.mtv.com/ontv/dyn/realworld-season18/series.jhtml) which is also posted as one of the links on this blog. The website has a professional picture right in the middle with all of the cast mates in it posing. There are tons of links that lead to various things such as profiles of each cast member, pictures from the episodes, and there are even old episodes available to be seen on the website. There is also something called the after show, where after each episode, a cast member is interviewed more in depth about an issue that occurred in one of the recent episodes. I think that the reason that they have all of this information available and extra interviews is so that the fan base can continue to research about the characters personal lives. Some fans are so hungry for more information and drama from the show that the website gets them even more involved. It is also a great resource for those who have never seen the show before. They are able to go onto the website and learn more about each stereotypical cast member and past episodes so that when they see the television schedule of the show at the bottom of the page, they are able to understand what is happening the first episode that they watch.

I think that sometimes society today is so bored with their own daily routines that they feel the need to indirectly be apart of someone else's lives. One of the links that is currently on the website includes the Denver cast mate's favorite music videos. If someone, like my friend, identifies with one of the characters in their daily life, then they may become influenced by that person with things that they are interested in, in order to be more like them. There is also a message board available for fans to be able to discuss the events occurring in the episodes and their reactions to how the cast members have been acting. One issue that I noticed that came up a few times, was Brooke's issue of being way too "girly" for the job that they must perform during this season out in the wilderness.

As for the appearance of the website, there is a black background with boxes being white. Any advertisement and movement on the sides or even in the background is also dark allowing the main focus to be on The Real World pictures and links. In the top, left corner, however there is a video that is going on with sound and everything that highlights other reality television shows that are on the MTV network. MTV is then allowed to advertise some of their other shows for the reality television fanatics that watch The Real World Denver.

1 comment:

Ali Levendusky said...

Hey Britt, I think that since both of our shows offical website is the same we both saw a lot of simular things. I thought the point you brought up about "society today being bored with their own lives or routines that they feel a need to be indirectly apart of someone else's" is right on. My roommate that I interviewed did mention something to this matter in her own words saying that she likes to see how her life matches up to those of a simular age out there and through watching reality shows such as our topics she is able to do this, but I thought that was a very interesting point. I think that the way in which MTV goes about setting up these websites for the reality shows is very logical and really can help out those who are "die hard fans" or even those people who want to get into the show for the first time. Great Job!